Recently, one of my ex-colleagues decided to go on his own and launched his own startup. He is presently in a stealth mode putting together his core team, laying out the core philosophy and other building blocks. It was fascinating to interact with him as he bounced around some of his ideas on what heContinue reading “Startup Learnings – User Stories hold the key to customer success”
Category Archives: Customer Experience
Why do customers flock to newbie fintech startups?
Recently, one of my ex-colleagues decided to go on his own and launched his own startup. He is presently in a stealth mode putting together his core team, laying out the core philosophy and other building blocks. It was fascinating to interact with him as he bounced around some of his ideas on what heContinue reading “Why do customers flock to newbie fintech startups?”
Then and Now – Customer Centricity 1980s to 2020
Recently I bought a OnePlus 9R. As I was unwrapping the box, a number of things crossed my mind – starting from how to go about migrating the data from my old phone, to how to go about learning how to use the rich features of the new device? I was transported back to theContinue reading “Then and Now – Customer Centricity 1980s to 2020”
Customer Centricity – Focus has shifted from providing just a features rich product to providing an intuitive end to end customer experience
Recently I bought a OnePlus 9R. As I was unwrapping the box, a number of things crossed my mind – starting from how to go about migrating the data from my old phone, to how to go about learning how to use the rich features of the new device? I was transported back to theContinue reading “Customer Centricity – Focus has shifted from providing just a features rich product to providing an intuitive end to end customer experience”